Domino's Is Thriving Thanks to This Popular New Side Dish

Domino's is one of the world's largest pizza franchises, but it still suffers. Over the past year, the company has faced customer anger over pricing 

increases and a delivery driver shortage that hurt sales and delivery times. After the earnings report, its shares temporarily plummeted due 

to its fourth-quarter 2022 same-store sales miss. Loaded Tots helped Domino's sales grow in the first quarter of 2023.

Domino's introduced Loaded Tots in three flavors—Philly Cheese Steak, Cheddar Bacon, and Melty 3-Cheese—before the Super Bowl in 

February. In an earnings call this week, Domino's CEO Russell Weiner said the firm was "really pleased"

with the Loaded Tots debut, saying they foster innovation and "fit nicely" into the Mix & Match Deal menu.

"Early signs point to Loaded Tots performing even better than our last two product launches Dips & Twists and the Chicken Taco and Cheeseburger

Domino's better quarter wasn't only due to Loaded Tots. Executives also attributed pricing increases for the improvements,

which included a 3.6% increase in US same-store sales compared to 0.9% in the fourth quarter of 2022.